Leading Retailer For Premium Japanese Fishing Tackle. Shimreels is based in Japan and has been selling fishing products on Ebay SINCE 1999. We stock and sell only high quality goods that will give the angler ( YOU ) an advantage over other anglers. We will help you to enjoy fishing with high technology products that feel good and are easy to use. All our products come from reputable sources. We do not sell fake, counterfeit or imitating products. We insist only on the best quality items available in the world today, products that have been tried and proven.